Our blog has moved! Please visit the new Bedrock Blog for awesome company news + happenings!
We are launching Bedrock 2.0 shortly and will be announcing the most innovative feature sets in BRS history. Our Bedrock 2.0 features integrate new materials we’ve been testing over the past year that enable new levels of technical outdoor performance and durability. All Bedrocks will continue to be made in the USA, and sold directly to you!
Bedrock 2.0 Sandals will be in limited pre-order inventory with delivery by late September. Be prepared to order swiftly to be a part of the first batch to receive your sandals by late September. On Thursday we will be launching a brand new website in accompaniment with our new products. We are stoked to share our latest evolution!
For more information on the release please read our Bedrock 2.0 Pre-Announcement.
We are very excited for large and epic changes coming to Bedrock Sandals over the next months and upcoming year. Nick and myself (Dan) started Bedrock at age 23 pretty informally during an Americorps program we both did in Northern California. We both worked in Salmon Fisheries walking up and down Nor Cal streams counting numbers of Steelhead and Salmon for research. In early 2011 we started to get into making our own sandals mostly for running and backpacking. We made our first sandals with the idea to use nylon straps and a backpack buckle for adjusting strap tightness in lieu of the traditionally used huarache knot. We discovered that a buckle would be easier to adjust and nylon straps would be more durable. Our friends we’re interested so we launched a kickstarter to raise some money in pre-sales. We dreamed of having our own small company making a product that let our feet roam free and our lifestyles independent.
Soon after the kickstart we moved our manufacturing to Nick’s home state in Virginia – Harrisonburg and Charlottesville. I decided to ditch my apartment in California and set off traveling North America living in my 86′ Subaru Powered Vanagon. Life was too short to stand still and I was restless to explore. For the first year and a half of Bedrock, Nick and I both worked side jobs - me as a web design contractor for Patagonia (mobiley) and Nick on an organic co-op farm. During that time we worked to improve our product design + quality, customer service, and ultimately to grow our small business. Between when we first started in early 2011 and now we have made 53 improving changes in product design and materials used. We have always striven to make the best product we possibly can with no exceptions.
Earlier this year we decided to move back to California to live in a climate where we could wear and test our sandals year round. We enlisted the help of some idealistic friends to build a sandal making fortification within an art community space in West Oakland. A few months later Fort Bedrock was born and our small crew moved out to the Bay Area living aboard small sailboats.
Over the past 6 months we have worked tirelessly on some innovative new sandal designs and upgrades to our current ones – improved performance, comfort, and durability. During that time we have also been distracted by the decisions whether to work with large global retailers ready to carry Bedrocks and already placing large volume orders. After finishing our first big order early this summer we decided wholesale was far too much of a distraction from the essence of Bedrock and our commitment to our direct customers. Our number one goal remains making the highest quality and most innovative minimalist sandals available – all built in the USA in our shop. In order to continue making that goal a reality we have decided to close all our wholesale accounts and focus on bringing our direct customers the best products and customer service available on the market – period.
We are super excited to announce the upgrades to old products and the brand new product available in Bedrock Sandals 2.0. We will launch these products for pre-sale on Tuesday, August 26th along with a brand new website. Pre-sale orders of Bedrock Sandals 2.0 will be built and shipped 4-5 weeks later and at the end of September. During this time we will be putting Bedrock 1.0 Earthquake / Syncline Sandals on sale until our sole inventory runs out. Once they run out Bedrock 1.0 will not longer be available.
Early in 2015 we will be launching a new line of hiking Bedrocks with some super innovative patent pending designs and a new custom Vibram outsole. Beginning in Early September I (Dan) will be diving into a 3 month adventure with Bedrock ambassador and our new Head of Business Development Naresh Kumar. An entire country will be tramped and new sandals will be tested the #$%# out of.
Your undying minimalist and Bedrock Co-Founder,
Please get in touch with friends and family who are looking for an epic paid internship experience for our growing company in Oakland, CA!
We are hiring a Bedrock Sandals Intern for 4 months! The position is from September 1 – Dec 20 with the possible opportunity to stay on our team permanently full time in 2015. The internship includes a housing option aboard one of the Bedrock sailboats on the East Bay.
We are looking for someone who is passionate about helping people, is outgoing, and has excellent communication skills. You’ll be helping with our social media, customer service, exchanges, returns, and some fulfillment. Flexibility and eagerness to learn are a must! Also a must to have a laptop and an iPhone (or tablet) that you’d be willing to use for work.
The position is paid and is 20 hours per week. Email firstname.lastname@example.org with info about yourself, experience, and why you’d be stoked to work with us!
Deadline to Apply is this Friday, August 8th. We will begin getting back to applicants next week!
Naresh Kumar and Bedrock co-founder, Dan Opz, set out on a 2 day long, 46 mile loop around the famous Rae’s Lake in Kings Canyon / Sequoia National Park. Naresh wore his Synclines and Dan wore some new prototype Bedrocks on the loop. The hike began June 21st – Summer Solstice – at Road’s End Ranger station in Kings Canyon National Park.
The hike is a loop and can be run either counterclockwise or clockwise. The counterclockwise approach takes the more gradual ascent up to Rae’s Lake and ultimately Glen’s Pass. The loop starts at the Road’s End Ranger Station at 5,035 feet , peaks at 11,978 feet at Glen’s Pass and follows along the PCT/JMT for about half it’s distance. Around 26 miles in from Roads End you will reach the beautiful Rae’s Lake at 10,544 ft. Rae’s lake is home to an incredible amount of brook trout. The lake is so transparently clear that we saw trout from a distance very clearly swimming around the banks. On this hike, Dan fortunately brought a 5wt fly fishing rod and caught a small brookie on nearly each and every cast.
Naresh cruising down from Glen’s Pass.
Water break nearly at the top of Glen’s Pass.
Dan hiking with fishing rod in tow.
The weather was in the upper 80′s during the day and hardpacked snow fields like this were a nice cool down for our feet.
Naresh Looking out towards Fins Down and Rae’s Lake.
One of the pools along the trail towards Rae’s Lake.
Reflections in a high alpine pond.
Summer Solstice Sunset over Rae’s Lake.
Naresh - stoked out of his mind on how beautiful this lake is!
Naresh hiking in his trusty Synclines.
Dan casting his fly rod.
One of the many small high alpine brook trout we caught in Rae’s Lake.
The trail to Rae’s Lake.
A bridge that connects the Rae’s Lake Loops with the PCT / JMT.